The Animated ABC For Kidults

We created a playful tribute to the '90s kids who never fully grew up—and don’t plan to. This animated alphabet celebrates a generation raised on Tetris blocks, Tamagotchi drama, and cherry bubblegum wisdom. It’s nostalgic, weird, and totally unserious—just like we were (and still kind of are).

*Studio Concept Lab showcases self-initiated work and visual explorations where we play with ideas, styles, and metaphors—beyond briefs and boundaries.

A for Artistic state of mind, B for Beauty in everything, C for Creep and all the Radiohead songs, D for Dreams & Disappointments, E for Eagle as our inner beast, F for Fighting but only in a fun way, G for Ginger Fox as a favourite character from fairy tales, H for saying Hello and being polite, I for Idleness, J for Joie de vivre, K for Key to magic garden from 'Alice In Wonderland', L for Loveliness, M for Manolo shoes, N for Nostalgia, O for Oops, P for Procrastination, Q for Quality time, R for Romance, S for the Scariest things in the world, T for Traditions, U for Unicorns (obviously!), V for Victory sign, W for Warrior, X for Xray vision, Y for Yummy cocktails with friends, Z for Zoom & zoombies.